WESTPAC BUSINESS AWARDS FINALIST

Solina Theron - Founder and Media Director

As a former 60 Minutes journalist, I know there’s a true art to powerful storytelling — especially through video. Years in the ratings-driven world of television taught me just how impactful the right content can be when it’s crafted well. At Black Swan Productions, our team of seasoned television professionals is passionate about creating high-quality, custom video content that delivers real results — without blowing your budget.

From Storytelling to Strategy — Content & Events That Captivate

I’m Solina Theron, Founder of Black Swan Productions. As a former 60 Minutes journalist with years of experience across top current affairs shows like Campbell Live, Holmes, and MediaWorks News, I learned the true power of telling a compelling story — and how the right video can drive real, measurable results.

Now, I lead a team of television and content professionals who are passionate about helping brands stand out. Whether you're in the corporate, medical, or cosmetic medicine space, we specialise in delivering high-impact video content and seamless event management that gets attention — without blowing your budget.

Video Content That Converts

We produce bespoke, professional video content that reflects the uniqueness of your brand. From capturing the precision of a surgical procedure to telling the story of a corporate milestone or a product launch, we know how to create content that resonates, engages, and delivers.

And yes — we know the medical space inside out. Whether it’s navigating patient privacy, filming in clinical environments, or complying with industry regulations, we’ve got you covered.

Our video services include:

• Brand storytelling & promotional videos

• Medical procedure & cosmetic treatment videos

• Corporate & internal communication videos

• Social media content

• Explainer videos & training content

• Health & safety / compliance videos

• Client testimonial & case study videos

• TV commercials (TVCs)

• Event highlight reels & recaps

Event Management That Leaves a Lasting Impression

In addition to content creation, we offer end-to-end event management tailored to your industry. Whether you’re planning a medical conference, product launch, corporate function, or training event, our team ensures every detail is executed with precision — from concept to completion.

We understand the standards and expectations in the corporate, medical, and cosmetic sectors — and we know how to deliver events that are not only professional but also memorable.

Let’s Make Your Brand Unforgettable

The stats don’t lie: according to Forbes, 64% of consumers are more likely to buy after watching a video. With the right content — and the right team behind you — your brand can capture attention, build trust, and increase conversions.

At Black Swan Productions, the only limit is your imagination.